Glossary entry

French term or phrase:

bandeau d'appel

English translation:

weblink banner

Added to glossary by Michele Fauble
Jul 24, 2005 07:39
18 yrs ago
1 viewer *
French term

bandeau d'appel

French to English Other Medical: Pharmaceuticals Regulations governing Internet advertising of medications in France
This term appears in rules governing advertising on the Internet. The sentence containing it reads: "Dans le cas des bandeaux publicitaires, les mentions obligatoires complètes devront être rendues accessible par un lien incitant clairement à cliquer à partir du bandeau d'appel."
Proposed translations (English)
4 +3 weblink banner
1 opening banner

Discussion

Michele Fauble Jul 24, 2005:
I just found this previous KudoZ question.
www.proz.com/kudoz/854715

Proposed translations

+3
32 mins
Selected

weblink banner

an option

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Note added at 1 hr 37 mins (2005-07-24 09:16:36 GMT)
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bandeau d\'appel - weblink (French to English translation glossary ...
(KudoZ) French to English translation of bandeau d\'appel: weblink [Internet, ... because there wouldnt be room for all the small print on the banner itself ...
www.proz.com/kudoz/854715
Peer comment(s):

agree Vicky Papaprodromou
1 hr
thanks
agree Philippe Maillard
13 hrs
thanks
agree Jason Willis-Lee
4 days
thanks
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4 KudoZ points awarded for this answer.
1 hr

opening banner

I think the 'appel' here means that it is intended to catch the eye; I don't know if a specific term exists, but if not, this is probably what I would say to describe it in this context.

'display banner' might be another possibility --- by analogy with 'display advertisement'
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